

For TN Skid Steer Supply (TNSSS), we delivered a complete ground-up website build designed to support a growing eCommerce operation in the heavy equipment and attachment space. The site was structured to clearly showcase product categories, simplify navigation for contractors and operators, and create a fast, professional buying experience across desktop and mobile. Special attention was given to clean UX, scalable architecture, and a layout that supports both product discovery and future expansion.
From a marketing and SEO standpoint, we implemented a full technical and on-page SEO strategy built around high-intent keywords related to skid steer attachments, grapples, buckets, augers, brush cutters, and related equipment. This included optimized page structure, SEO-friendly URLs, internal linking between categories, performance optimization, and metadata tailored for search visibility. The result is a site built not just to look good, but to rank, convert, and compete in a crowded national market.
We’re proud to have partnered with TN Skid Steer Supply on this new build and appreciate the trust they placed in Mathis Marketing & Consulting. This project lays a strong foundation for long-term growth through organic search, streamlined eCommerce functionality, and ongoing optimization opportunities. We look forward to continuing to support TNSSS as the brand scales and expands its digital footprint.
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Mathis Marketing and Consulting is a results-driven agency specializing in SEO, web design, and digital marketing in Murfreesboro, TN. We help businesses grow by creating powerful online strategies that increase visibility, engagement, and conversions
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